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Jim Cramer - Mad MoneyBeyond Meat Inc.BYNDBUYSep 17, 2021

The stock did well today on a bad market day. This means something's good happening with BM.

Jim Cramer - Mad Money

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Stock price when the opinion was issued

$0.56

As of Jul 24, 2026. Market Open.

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SHORT

Doesn't want this on her BBQ.

DON'T BUY

The PE is too high. Prefers Oatly.

BUY

Food services and cafeterias will reopen, so that'll be a huge tailwind. Also, cows create methane (contributing to global warming) and are an inefficient way to get your protein.

BUY

Major ransomware attack on meat plants by Russia is the latest of several against the U.S. This shot up today in reaction to the attack. Go with what works and BYND does.

DON'T BUY

She wouldn't buy it, but she can see more interest in this meme name than, say, AMC, because analysts have upgraed BM and more people will be going out to eat at restaurants where BM has struck partnerships. However, BM is seeing more competition in non-meat food products. Also, BM is valued 7x more than some peers, so dig into their fundamentals and balance sheets.

BUY

It could be the next target of the Reddit short-sellers (whom he doesn't like), he says sarcastically. BYND is doing some incredible deals with McDonald's and the reopening will allow them to sell products to all the formerly dormant cafeterias.

HOLD

When food service fully reopens, this will help Beyond. Also, consumers buy Beyond products not only because it tastes good and is veggie, but because they do not contains GMOs.

BUY

He's bullish. He believes in their CEO. When restaurants and cafeterias reopen, BYND will shine. In contrast, many of their peers sell GMO in their food products which millennials and youngsters detest.

BUY

Buy. They have a serious food service division which will soar when the economy reopens. Meanwhile, their supermarket division is doing well. Also, they don't carry GMO foods, which appeals to millennials.

DON'T BUY

The competition is coming, so that's a big problem. That's why they're under pricing pressure now.

DON'T BUY

It is really expensive. The valuation is high. Price momentum is good, but there is no fundamental backstop. It does not have positive cashflow and trades at 20x earnings. It has a lot of downside risk.

COMMENT

They've been missing quarters because they've lowered prices to attract a mainstream audience. They report Monday.

BUY

They've been missing quarters because they've lowered prices to attract a mainstream audience with their fake meat products. It's a terrific long-term strategy, even though it hurts the short term. They report Monday.

PARTIAL BUY

It's crazy expensive and always will be, but it is the future--meatless food. Buy some now and some later when it's lower.

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