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NYSE:F

Ford Motor (F)

14.04
-0.02 (0.14%)
as of Jun 18, 2026, 11:23:17 pm Market Open.
101 watching
0
BUY

Ford is valued at 1/10 the value of Tesla despite making much more cars. It's earnings are also much higher. It is at 16x earnings instead of Tesla at 500x earnings. All of the NA and European makers will flood the market with electric vehicles. It is hard to know who the winners are. A good bet.

BUY

EV stocks are making a comeback For years, Ford was losing money and selling boring cars, but now the F-150 is going electric and the F-150 is the biggest-seller in America. The EBITDA margin on the e-cars could be 8.5% vs. the current 4.5%. Ford plans to have 40% of its fleet to be EV in a few years. Their valuation makes sense compared to Tesla's valuation which makes zero sense. These EV stocks can be much, much higher.

BUY

The entire EV space has a big tailwind given regulation and infrastructure investment from Washington. To play this space, he likes market leader Tesla, or a broad ETF. Ford also looks good after their recent investor day.

DON'T BUY
Historically, not a great sector to invest in for the long haul. Ford is pushing hard into EVs. Cyclical, really competitive, high fixed costs, high debt, car sharing. Looks well positioned to capitalize on their new product line.
BUY
A pretty whippy stock and it is risky. If those bets prove true it could do well. It is very cheap at 7x earnings. Has been adding to this position. Interesting and will probably do well. Not a bad trade.
STRONG BUY
His favourite among American carmakers, because of their CEO who vows "not to lose money on cars." Seriously. Ford has a lot of room to improve under CEO Farley; their old way of doing business was so stupid (making cars everywhere in order to be the world's car brand). That grand vision didn't turn a profit and lost money. Farley, instead, focused on key markets, namely China, and getting into e-cars across the whole product line. He forgives him for the semiconductor shortage, because Ford buys lean--buying only when they need them.Good news: a major semi factory in Japan that burned down will soon return to operation at 50% capacity and 100% by July, and resumes supplying Ford.
COMMENT
Ford reported monster earnings but also downgraded its forecast for next quarter because of the semi-chip shortage.
BUY
It reports Wednesday and could report a blowout. He expects excellent numbers despite the semi shortage now. Imagine if there wasn't.
COMMENT

Ford vs. GM This and GM are heavily moving towards e-cars. GM is bigger than Ford and more cost-efficient with far better operating margins. Long-term, GM will offer better products. Ford has been relying on the F-150, while GM has just surpassed them in total truck sales. He likes that GM is the majority owner of the Cruise self-driving business, partnering with Microsoft (https://www.reuters.com/article/us-gm-microsoft-autonomous-idUSKBN29O1MO). Ford isn't a bad option, but GM is the best.

DON'T BUY
As they transition from gas cars to e-cars, it will be difficult for them in coming years. This transition will demand a lot of resources, plus there will be legacy issues. He avoids the car sector and invests elsewhere. If you must, look into the car suppliers instead, because those companies also supply e-car companies.
BUY

They're committed to making cars around the globe in places done profitably. (The old Ford used to make them in places at a loss.) He likes them. Autos are trading at low and so has room to run. He also likes GM.

RISKY
Allan Tong’s Discover Picks Ford stock is no slam dunk. Its earnings, cash flow, margins and ROE lags the wider sector, and Tesla stock outperforms it year-to-date and certainly YOY. Ford stock is a bet on EV’s, but avoids the insane price swings that plague Tesla. Ford is also a bet on the future rather than the near-term. Consider this a speculative buy on dips, and don’t back up the truck. Read 3 Underestimated Automation Stocks for our full analysis.
BUY

EVs were a red-hot sector just recently. For example, Tesla has tumbled from last year's highs. He still believes in Tesla, but take note. EVs are the future of the car industry. EV names with much less risk: Ford and GM. Yes, they are exposed to EV more than you expect. They are established companies with real earnings and rising balance sheets thanks to the boom in car sales. Sales of their gas-powered engine cars remain, sure, but they maintain these companies' businesses. Ford has some exciting EV cars coming, including the fully electrified Mustang and Bronco. Secondly, he predicts a small-business renaissance, and these businesses when they expand buy pick-up trucks--the F150 is the best-selling pick-up of all time (an electric version will surface in 2022). Ford's new CEO is taking a radical approach and is doing a fine job. Both stocks have had huge runs, but their valuations are still reasonable, around 9x next year's earnings.

BUY
An overlooked reopening play He's a big fan of it. Yes, the semiconductor shortage will limit their upside, but he predicts a small-business revival coming in the economy and those small businesses will need pick-up trucks, and Ford sells the best-selling pick-up, the F150. The new CEO is doing a great job.
COMMENT
A fine CEO who has the support of the family. He's holding, but not adding to his position.
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