Alphabet Inc (GOOG) Buy, Sell or Hold

Alphabet Inc (GOOG)

365.10

-2.36 (0.64%)

as of Jun 18, 2026, 11:56:38 pm Market Open.

538 watching

DON'T BUY

The total value is more than half of Microsoft (MSFT-Q), so to get a 15% return, it would need to be bigger than Microsoft over the next 5 years.

BUY

Has a fairly strong momentum. It is the leader now in sponsored advertising. The issue is, can this company maintain its growth over several years.

TOP PICK

A classic example of a next-generation winner where the numbers are still wrong. Last quarter showed a very heavy upside. The caveat is the funny ownership structure and they don't like talking much as he would like.

HOLD

Wouldn't buy more at this price.

TRADE

Growth will be slowing in Google, it's seen it's best for a while. He would buy at $200.

DON'T BUY

Its multiples are too huge for him. He likes to buy stocks with very low multiples before people recognise the quality and the growth of the company.

DON'T BUY

Changing the nature and the face of entertainment. The stock is too expensive and you have to be careful of what you pay for these things.

DON'T BUY

When you come at this stock from a technologist value oriented perspective, you'll fall off the cliff before you ever get to buy it. Difficult to value it. One of the things it is going to run into is that when you are coming off a small revenue base and moving into a large revenue base, it is difficult to grow.

BUY ON WEAKNESS

The big issue with Yahoo and Google is advertising rates and how much advertising are they going to increase their growth over time compare to how much they are going to take away from print advertising. A little expensive given the current tech sell off. Try to buy lower.

DON'T BUY

To him, this is a crazy buy. It is better to watch from the sidelines. He has been wrong on this. The larger the company is, the more difficult it is for it to grow.

COMMENT

Q: Is this a good short and when should he cover? A: An extremely expensive stock and he would be scared to short it. They are doing extremely well. Their earnings and sales are rising.

DON'T BUY

His model price is $117. It has been moving up under the stock price as the earning estimates move up.

WEAK BUY

Potentially the company might earn $8 next year which is a multiple of 50 X next year's earnings. This makes it one of the most expensive stocks in the market, but it's growing at a prodigious rate. If you own, you have to believe that $8 ie wrong and it's going to be more like $9/10 and hope it will be $11/12 by NOv/06.

BUY

You have to stomach a lot of volatility to buy this stock. Many aspects of the business are growing very rapidly, so it can compete on lots of lines. This is one of the top tech stocks around. It will be very volatile, so you should only but on a longer term time horizon. From a multiple point of view, it is incredibly expensive.

BUY

Of any of the internet companies this one looks extremely attractive. The shares are holding extremely well against a relatively weak market over the last 8/10 days. Have a great growth rate.

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