Canada Goose Holdings (GOOS.TO) Buy, Sell or…

Canada Goose Holdings (GOOS.TO)

13.53

-0.27 (1.96%)

as of Jun 19, 2026, 8:00:00 pm Market Open.

172 watching

DON'T BUY

Great Canadian brand. Really likes the company. Out of his buy range. Volatile. Moves a lot around quarter releases. Long term, hard to see the growth to justify 38x PE. He might be interested around $20.

TOP PICK

It's a sales growth story as they expand in the US, Europe and especially China. Sales are growing at 22% compound over the last 5 years. E-commerce maintained their sales when their stores were closed during the pandemic. Their footwear line expanson should bolster sales and reduce winter seasonality. The market misunderstood their last quarterly results and sold shares too much. Trades at a good 31x earnings vs. 40x of the industry. They've been buying back shares in the past 6 weeks. (Analysts’ price target is $56.38)

BUY

Allan Tong’s Discover Picks The GOOS has swooned and soared in the past 12 months. A year ago, it was struggle to break above $33 on the TSX, then it topped $57 in mid-February as the U.S. and China began to reopen, fuelled by rapid vaccination rates and the company's vibrant e-commerce sales. Since then, this luxury retailer has been rangebound between $45 and $55. The fiscal Q1 quarter they posted earlier in August failed to beat lofy expectations, namely gross margins. Investors were also dour after listening to the conference call wherein management outlined plans to sell its luxury coats more online and through its own stores than through third-party retailers. Read Buying the Dip – A Stock Buying Opportunity for our full analysis.

BUY ON WEAKNESS

The goose is getting cooked today. Low point in the calendar for them. Calendar Q3 and Q4 are the big quarters. Sales were better than expected, smaller loss than expected. Stock was priced for beating expectations, and it didn't. Overseas sales are strong, comfortable with outlook, long-term secular growth, strong brand. A buying opportunity.

HOLD

Billy Kawasaki’s Insights - Billy’s most-liked answers from 5i Research. Changing its strategy with more direct selling. This will boost margins long term. The quarter release was fine and ahead of estimates. No reason to panic. Unlock Premium - Try 5i Free

DON'T BUY

A brand that everyone in the world wants to own. There is always a bit of risk in these high flying brands. He can't step in here. Boy are they on a tear. It is priced at a hefty level.

BUY ON WEAKNESS

Billy Kawasaki’s Insights - Billy’s most-liked answers from 5i Research. The company still looks good for growth even with the good gains this year. It is at 32x 2022 earnings. Earnings are increasing nicely. The balance sheet is looking okay and the Asian economic recovery will be a tailwind. A good growth stock. Unlock Premium - Try 5i Free

BUY

Allan Tong’s Discover Picks In early February, GOOS stock reported a blow-out beat of its Q3 revenues and profits, and shares popped nearly 30%. Much credit goes to its e-commerce channel, where online sales have jumped 39.3% in that quarter to allowed Canada Goose to post revenue growth for the first time during Covid. Keep in mind that GOOS had to close 25% of its stores during lockdowns and will benefit as a covid vaccination stock once shoppers can return to stores. Read April Showers and Flowers: 4 Covid Vaccination Stocks to Buy and Sell for our full analysis.

TOP PICK

This is a secular growth stock. They have been expanding rapidly in Asia. They are working on their e-commerce channels as it gives them a margin uplift vs. selling coats through third party retailers. They are also increasing their in-sourcing manufacturing so as to have better control over product quality. They are making key hires in the marketing and branding groups. It has pulled back after blockbuster numbers came out. (Analysts’ price target is $61.67)

TOP PICK

Very strong brand. Sales growing quickly, 33% compound rate over last 3 years, by expanding geographically and improving e-commerce channel. Margins have been improving. Lots of room to grow over a multi-year timeframe. No dividend. (Analysts’ price target is $35.31)

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PAST TOP PICK

(A Top Pick Aug 11/20, Up 20.6%)Stockchase Research Editor: Michael O'Reilly Our PAST TOP PICK in GOOS has triggered our trailing stop at $40. We are recommending covering the remaining position at this point to remain disciplined. Combined with our prior recommendation to cover half at $44, this provides a 26.6% total return on the total position.

HOLD

He owns a smidgen. Likes it and what they're doing. Victim of pandemic. Expensive stock going into the pandemic. It will come back and regain some of its cache. Protests against its use of animal products, and if these gain steam, GOOS could suffer.

HOLD

Billy Kawasaki’s Insights - Billy’s most-liked answers from 5i Research. The pullback due to BTIG downgrading does not change the positive outlook. The stock has risen 60% so it is probably an easy downgrade. The company and brand remains in high esteem. Unlock Premium - Try 5i Free

WEAK BUY

It has great exposure to China and is a strong brand. Likes it. The balance sheet is okay, but sales should increase next year in China where they are recovering far better from Covid than we are in the West. That said, the stock is pricey.

BUY ON WEAKNESS

Billy Kawasaki’s Insights - Billy’s most-liked answers from 5i Research. With today’s coronavirus vaccine news, consumer discretionary stocks will be a big sector. At these prices, GOOS looks good. Unlock Premium - Try 5i Free

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Canada Goose Holdings (GOOS.TO)