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NYSE:MCD

McDonalds (MCD)

279.19
+0.58 (0.21%)
as of Jun 18, 2026, 10:02:00 pm Market Open.
225 watching
0
PAST TOP PICK

(A Top Pick June 13/17. Up 14%.) Had an in-line quarter, but revenue numbers came in above, both in North America and Europe.

BUY

She likes it. They had sweeping organizational changes that helped pull them out of the doldrums. They got rid of the all day breakfast menu which wasn’t that good an idea. They are looking at good growth in China.

COMMENT

This is a stock that just keeps going up. The dividend right now is $3.61. If you go back 10 years, the dividend was $1. 10 years prior to that, the dividend was $0.15. When you get a stock that keeps on increasing dividends like that, and you get a chart like the current one, that is what you want to have in your portfolio.

COMMENT

This is absolutely terrifying. The stock is selling at a P/B of $110. The intrinsic value of the company is about half. They have been buying back stock, so the ground underneath has been fading away. Be careful.

PAST TOP PICK

(A Top Pick June 21/16. Up 34%.) This continues to fire on all cylinders. New management has brought in new initiatives, new menus, technologies in the stores. It trades at a pretty hefty multiple now.

WAIT

Chart shows this had a strong move from the latter part of 2016. When you get strong moves, stocks have to consolidate a little. A strong move through 2017 means that at some point the stock becomes overbought. If so, it will probably consolidate. On this one, you probably wait until it consolidates, and then catch it on a dip.

COMMENT

She prefers Yum Brands (YUM-N) whose franchises are Taco Bell, Pizza Hut and KFC. McDonald’s has done well and is a good company with good standing internationally.

HOLD

There was a lot of negativity around it two years ago and since then management have done a magnificent job and it has come back. All day breakfast has spurred traffic. They are tacking on mobile apps and home delivery. They brought back the $1 any drink size. It is a bit of a safety stock. Investors hide in stocks like this. You are still going to buy your Big Mac for lunch whether the markets are up or down. He is neutral on it at these prices.

COMMENT

She missed the boat on this. A few years ago, you had Panera, Chipotle, etc. and nobody wanted to eat junk food anymore. Then there was a big consumer shift. McDonald’s really struggled with their same-store sales. They brought on a new CEO and redid the menu, had healthier options, fancy brands and had promotions on drinks. Now they are back in business. They’ve been putting in good growth numbers in the US.

COMMENT

This has a period of seasonal strength that goes through until approximately mid-July. Chart shows there was a nice upward run, and during the last week or so, the stock sold off on news. If you are a trader, you are probably taking some money off the table. It has another period of seasonal strength from around October to Nov/Dec. Technicals are starting to roll over and the stock is starting to underperform. Momentum indicators are starting to turn down.

PAST TOP PICK

(A Top Pick July 19/16. Up 25.65%.) This has had a tremendous run. This has been a special story, but he considers what is going on in the backdrop of the restaurant group, has been a little sloppy, and would be less likely to Buy this today.

PAST TOP PICK

(A Top Pick April 21/16. Up 25.71%.) For him, this was a value play. With all of the negative press it had, the stock didn’t move much last year. He would be very comfortable buying back in if it got a little cheaper.

TOP PICK

What is neat about this story is that it is more defensive, but they are going through a technological change function right now, including moving into delivery. Valuation is a little rich, but well justified by the fundamental trends. Dividend yield of 2.5%. (Analysts’ price target is $155.)

COMMENT

This is going to be an under performer. It has been a great performer in the last few years, but now you have a quick serve restaurant trading like a tech stock at 25X earnings. They are still exposed to some of the cyclical headwinds such as a sour economy, rising wage prices, inflationary pressures on commodities.

BUY

It is one of the few fast food companies that continue to do well. They are growing their bottom line earnings pretty quickly for what they are doing. This management knows how to adapt to the changing demographics. It is one of the few that will continue to do well and it is global.

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