VF Corporation (VFC) Buy, Sell or Hold

VF Corporation (VFC)

17.02

-0.31 (1.79%)

as of Jun 18, 2026, 9:31:08 pm Market Open.

2 watching

DON'T BUY

They've fallen behind in almost apparel category including VANS sneakers. The CEO warned that there's no quick fix. Is down 32% this year, though up 3.87% today.

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BUY

They reported a kitchen-sink quarter today where managers throw in everything bearish to get ahead of things. The new CEO has a fine track record and this was his first quarter at VFC: in-line sales, slightly weaker than expected earnings, slashed its free-cash guidance and cut dividend. He's pulling for them.

BUY

Reports Monday and could surprise. Pays a 7% dividend.

DON'T BUY

Piper Sandler Teen Survey results

Fell to #5. Brands include Vans. He's stunned at how bad this once-great company is.

DON'T BUY

Pays a good dividend but because the stock has fallen so much (they cut their dividend). He doesn't like apparel except Ralph Lauren.

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

PAST TOP PICK

(A Top Pick May 24/22, Down 20.9%)Stockchase Research Editor: Michael O'Reilly Our PAST TOP PICK with HMC has triggered its stop $36. To remain disciplined, we recommend covering the position at this time.

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Unlock this Panic-proof Portfolio opinion with Stockchase Premium

Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

TOP PICK

Stockchase Research Editor: Michael O'Reilly The retailer owns the brand names of The North Face and Vans. Its recently reported earnings were on par with expectations and supported a strong ROE of 35%. The company has continued to grow cash reserves, while retiring debt and buying back shares. It pays a good dividend that has been growing for 48 consecutive years and is backed by a payout ratio under 65% of cash flow. We recommend setting a stop loss at $36.00, looking to achieve $64.50 -- upside potential over 42%. Yield 4.3% (Analysts’ price target is $64.50)

SELL ON STRENGTH

Don't sell. There are better apparel stocks though. If this rises, lighten up. Pays around a 3% dividend.

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BUY

Model price has come down from previous talks on it and is now $14.21. Has come down because more analysts are picking it up. There is a more realistic earnings number for '05. Sees good growth ahead. Trading at a 40% discount from its current price.

STRONG BUY

Will soon be reporting earnings and are looking forward to evaluating it. Starting this March, will probably start getting year over year earnings.

BUY

Got caught up in a very poor small cap market.

STRONG BUY

Small caps are getting overlooked because of the concerns in the big caps. Have to get a better market to get some performance. Could drop a little bit further to about $7.10.

BUY

Very low trading volume so hasn't moved much. Not many analysts follow it. Fundamentals are sound.

STRONG BUY

One of his favorites. You don't get an opportunity in the Canadian market to own small financial companies. A stock to hold in your portfolio.

TOP PICK

Automotive special finance. Lends to sub prime buyers. High return on equity. Strong management. Moving into the back.

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VF Corporation (VFC) Frequently Asked Questions

What is VF Corporation stock symbol?

VF Corporation is a American stock, trading under the symbol VFC (previously VFC-N on Stockchase) on the New York Stock Exchange (VFC). It is usually referred to as NYSE:VFC or VFC

Is VF Corporation a buy or a sell?

In the last year, no analyst issued a Buy, Sell, or Hold rating on VFC (previously VFC-N on Stockchase) on Stockchase. Read the latest expert commentary for VF Corporation .

Is VF Corporation a good investment or a top pick?

VF Corporation was recommended as a Top Pick by Peter Hodson on 2004-01-23. Read the latest stock experts ratings for VF Corporation .

Why is VF Corporation stock dropping?

Earnings reports or recent company news can cause the stock price to drop. Read stock experts' recommendations for VF Corporation .

Is VF Corporation worth watching?

VF Corporation is covered by Stockchase experts and is worth watching.

What is VF Corporation stock price?

On 2026-06-18, VF Corporation (VFC) stock closed at a price of $17.02.

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