Procter & Gamble (PG) Buy, Sell or Hold

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Procter & Gamble (PG)

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150.33

-0.05 (0.03%)

as of Jun 18, 2026, 11:39:10 pm Market Open.

135 watching

COMMENT

Good company and defensive play but not enough growth for him.

BUY

Great company but when the economy turned down, people traded down to lower end and house brands. If you are a long-term investor, this is a fabulous company with a great franchise and international reputation. Growing in developing markets.

BUY

Consumer staples has not done well. Did better going through 2008 and into 2009 because they are defensive but haven't benefited from the rebound. At this point they're much more interesting. 60% of their business comes from outside of the US. Restructuring and on the cost side are making some good gains. 2.9% dividend.

WEAK BUY

Makes sense in this kind of environment. Is a long-term hold. Not a lot of upside potential. Well run company. Would prefer other consumer staples.

BUY

A great stable company. More attractive today than it was in the spring. Trades at about 15X earnings and has a very solid dividend.

COMMENT

(Market Call Minute.) Consumer staples and probably one of the most diversified and defensive names. Decent but a better name would be Kimberly-Clark (KMB-N), which has a cheaper PE multiple.

SELL

(Market Call Minute) Too high a multiple for the earnings that are there.

BUY

US consumer products but have significant exposure outside of the US. Focusing now on expanding the non--US side of the business, which makes a lot of sense. Well run company. Core kind of holding.

BUY

Perfect company. So many household word brands. Long history in the US. Recession resistant. Won't be a whiz-bang but also won't bite you. 3.3% yield. Be aware that on dividends outside Canada, you pay a lot more tax.

COMMENT

The premier consumer brand company in the world. In an economic downturn, when incomes are crimped, consumers tend to buy more private-label or trade down to a lower priced brand. Has missed profit numbers. If you are a long-term investor you can take advantage of this but there is no rush. Dividend of 3.2%.

SELL

Staying away from consumer products space, as he wants higher beta more aggressive names right now. This quarter some of their higher end products did not getting traction as the numbers came in a little bit light. There are other opportunities he would prefer.

COMMENT

Extremely well run company. Prefers Nestle (NSRGY-US) because of better margins. (See Past Picks.)

BUY

A great stock. In terms of a long-term holding, there very few better than this one. The challenge they face has always been on the commodity side and market share. Ad spending has come down very dramatically and will help their bottom line going forward. Great dividend. Long-term hold. 3.5% yield.

PAST TOP PICK

(A Top Pick March 12/08. Down 28.6%.) Non-discretionary but have increasingly moved into more discretionary products such as makeup. Higher margins but have suffered with consumer confidence. Great franchise and the company will do well and would be a Buyer at these prices.

HOLD

(Market Call Minute.) A fantastic company. Unfortunately given the commodity outlook and currency it is just a Hold.

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