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TSE:RUS

Russel Metals (RUS.TO)

63.37
-0.11 (0.17%)
as of Jun 19, 2026, 8:00:00 pm Market Open.
201 watching
0
BUY ON WEAKNESS
It is a steel distributor with operations in Canada and the US. They distribute whether steel prices are high or low but can get caught when prices move too quickly. A good long term hold.
DON'T BUY

He sold in the August before it fell 20%. Current levels are attractive. Good managers, but they are in a cyclical, competitive business, some times there'll be volatility. Maybe buy in the $15-20 area. In a downturn, they'll likely cut their dividend.

TRADE
A lot of their business focuses on the oil and gas sector. They pay a decent dividend. He has never owned it. With LNG plans in BC moving forward, he thinks this should help.
COMMENT
Fundamentally it trades between 1 and 2 times book value. When it gets bellow book value is time to get in. Book value is between 16 and 17 and the stock is trading at 21. Probably has 5 bucks on the downside before is a buy. But balance sheet is fine. And the earnings continue to rise nicely.
DON'T BUY
In no-man's land, trapped in weak cyclical stocks. Trades at 23% ROE and 6x EBITDA. Great, sustainable yield. But he prefers to buy stocks like this on the upswing, not the current downswing.
BUY

All industrials across North America have sold off, not just RUS. They're enjoying their highest margins since 2008. The balance sheet and payout ratio are fine. A smaller, illiquid name. In a bear market, this will get hit more. But he likes it even at current levels and thinks it is oversold.

BUY ON WEAKNESS

He recently suggested selling this company. They are exposed to the energy sector and the economy in general. It had gone ex-dividend already and it has fallen since his recommendation. He would buy it again on a further pullback.

SELL

Is one of the steel plays in Canada which was seen as defensive given the tariffs. Have seen people take profits after good results reported. It is still a dicey sector, with tariff concerns and economy and infrastructure concerns. Investors are getting concerned about this sector. He suggests taking profits now and see what happens in fall.

WATCH

He did own it after it broke a technical level. He likes the company and its yield. There's uncertainty around the tariffs, which he'd like to see resolved before stepping back in. Pays a 5.6% yield.

BUY ON WEAKNESS

It has broken down on the technical chart and if it breaks down further, it could re-test $22 key support. He would buy on weakness based on seasonal patterns into October. Yield 5.6%.

HOLD

It has been caught a little in the trade war with the US, due to its cross-border business dealings in steel. The fundamentals still look strong for the company, he says. It is a great management team. He would sell above $30 and would buy around $25. Otherwise he would hold it here. Yield 5%.

COMMENT

A steel and infrastructure play. He used to own it. The Trump steel tariffs have hit this stock, but Russel doesn't sell steel into the States, so it should not be hit by the tariffs. He likes this stock, but is growing concerned about limited infrastructure spending in North America.

COMMENT

They took a hard look at this in the commodity washout of 2016. It is a good long-term name to own. Consistent cash flows. Very cyclical though. They would really look at this if it was below $20. Yield is over 5%.

COMMENT

He does not like the materials space right now as there is no upward momentum in this sector presently. Given recent inflation trends, it is not being confirmed with upward price movements. He would not go here.

PAST TOP PICK

(A Top Pick June 16/17 – Up 20.6%.) Pays a nice dividend. They still see growth here. The risk here is US steel tariffs.

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