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TSE:BB
BlackBerry (BB.TO)
12.48
-0.35 (2.73%)
as of Jun 17, 2026, 8:00:00 pm Market Open.
504 watching
Financials 
Technical Analysis 0
TOP PICK
Thinks the Playbook is going to work. Will be one of the 3 or 4 players surviving the smart phone market. Expect they will do way better than people are expecting. Trading at under 10X earnings.
John ZechnerOwned
electricalelectronic
HOLD
Has been in the news recently when one a former Canadian based analyst went into the US and gave a glowing report. RIM is yesterday’s technology and is playing catch up with Apple (AAPL-Q). PlayBook looks really interesting but not sure how much a 7” screen is going to entice people to make the switch. If you own, hold until the release of the PlayBook but be very tight with your Stops.
electricalelectronic
BUY
As a value investor and between RIM (RIM-T) and Apple (AAPL-Q) her preference is Rim. Apple has done incredibly well but trades at a much higher multiple. Positive on the smart phone market overall. Rim faces more competition in North America but sees very good opportunity internationally. Trading at 8.5 X forward earnings. Torch should do well and coming out with the Playbook next year.
Christine PooleOwned
electricalelectronic
PAST TOP PICK
WEAK BUY
Not been positive on this because Cdn tech stocks historically have not had staying power. In the last couple of months they’ve turned it around and looks like the new playbook is getting some traction. Technically it doesn’t look great but could turn around. Very cheapo. Cautiously optimistic.
Brendan CaldwellOwned
electricalelectronic
TOP PICK
To some extent being cut out once again by stories of other companies, especially Apple (AAPL-Q). Thought there was a signal of fear when Steve Jobs mentioned them in his conference. Inexpensive.
Michael SmedleyOwned
electricalelectronic
WATCH
Above 50 day moving average but below 200.Trading at a forward PE of a little over 8X, which is cheap considering its growth profile. Playbook is coming out and Sun Life is already committed to buying 1,000 for its employees. Playbook could create some catalysts. Torch is doing well.
electricalelectronic
TOP PICK
(A Top Pick Dec 9/09. Down 12.41%.)At 8X or 9X next year’s earnings is priced as though it’s going out of business. Playbook will be for sale in the 1st quarter of next year.
Don LatoOwned
electricalelectronic
COMMENT
Has been acting much better lately. Came out with more news on their Playbook with more competitive pricing. (Only works if you have a Blackberry.) Thinks it will do very well.
David CockfieldOwned
electricalelectronic
TOP PICK
(Top Pick Nov 30/09, Down 6.3%) Has liked it for a long time. Americans concluded they are going to continually loose market share. They will continue to grow. Generating cash and cash on the balance sheet. 8x earnings. Management has done a fantastic job all along. He likes the tech sector in general.
John ZechnerOwned
electricalelectronic
DON'T BUY
RIM is down because of AAPL and iPhones. Blackberry penetration has gone down and down. RIM is a ridiculously cheap stock. As an earnings guy, he stays away from it. He was selling puts at the bottom mid 2010. He got 4% as a premium. From an earnings point of view it is still questionable what will happen here.
Derek Webb, CFAOwned
electricalelectronic
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