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TSE:BB
Not going to make any money this year and doesn’t know if they will make any next year. Even if they make $3-$4 a share he doesn’t think it will trade much better than 8X earnings. Has a wonderful product but are not competitive on a cost basis against some of their competitors. A one-product company and becoming less and less relevant for US investors to own. (Shorting this a little bit.)
He is not sure how to analyze them in their current situation. BB10 has been getting relatively good reviews and they continue to gain foreign market share. There is the threat of new competing products as well as cheaper, new Chinese products. Doesn’t know if they will get back to their former glory. It is a speculation, rather than an investment.
A barbell stock. Has weight on either end, meaning it is either going to do very well or it is going to turn to dust. You need some predictability and he doesn’t have any with this. Feels they have an uphill climb because not only do they have to establish a brand but they have to convert those who were followers in a past life. He doesn’t think it matters about the quality of the device, it’s all about brand.
Long-term chart showed a gorgeous pattern which ended up being a reverse head and shoulders pattern. Subsequently, the stock took a huge moved to the upside and is now starting to come back and could come back to the top of the trading range. Probably best to wait until we get past this correction in the markets.
Would probably look at this one, not so much as a price point, but as time. If it were trading at $12-$13 in 3 or 4 months, after we have seen market reaction and assuming the reaction to Z10 andQ10 was favourable, then he might have a more serious look at it. Speculative play.